Product Packaging – What a Waste!

Did you know that the average Australian discards around 200 kg of packaging waste per year? That’s a lot of valuable resources being wasted. Packaging waste is an environmental problem for these main reasons:

  1. It pollutes our air, water and soil
  2. It produces a lot of greenhouse gas emissions
  3. It takes a lot of energy to produce

So what’s the solution? Reducing the amount of packaging we use, (or avoiding it all together) is one of the most effective ways of reducing the total footprint of gas emissions produced as a result of waste going to landfill. Also, by using recycled materials for packaging, we can recover some of the energy used to create it. For example, the process required to produce glass initially from raw starting materials involves a lot of heat. The obvious benefits of recycling glass packaging materials is to reuse and save our natural resources  – but the most important benefit of using recycled glass is that the energy required to produce it is considerably less than the energy required to produce glass from raw starting materials.

For the discerning and educated consumer, product design capability extends beyond the product itself to also include the brand philosophy. A progressive brand will always consider the environmental impact of their products and packaging. The philosophy here at Mood Alchemy is simple – “Clean and Green”. Every product in our holistic aromatherapy range of soy candles, reed diffusers, massage oils, room fragrance sprays and goats milk soaps stays true to our eco-friendly brand philosophy:

cropped_logoNatural product ingredients (sustainably sourced)

cropped_logoEnvironmentally responsible

cropped_logoMinimal packaging made from recycled materials

cropped_logoHandmade in Australia

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When comparing product value in a particular market category, make sure you are comparing “apples with apples”. Consider the lifecycle management of the product, and ask yourself these important questions:

  • What function does the product packaging serve – and is it absolutely necessary?
  • Is the packaging made from recycled materials? Can the packaging be reused?
  • Have the product ingredients been sourced from sustainable and renewable sources?
  • Is the product Made in Australia – and all the positive economic benefits to society that come with that? (Remember that buying locally from small business means that the money cycles back through the local community for everyone’s benefit.)

As the discerning consumer, you have a choice as to how to spend your dollars – so make sure you choose wisely with a long-term view. Choosing Mood Alchemy products – which are made from recycled packaging materials with minimal outer packaging – is a positive way to participate in the reduction of environmental damage. Lets keep moving together towards a culture of sustainability.cropped_logo

Essential Oils and Pregnancy

When used correctly, the volatile liquid components of aromatic plants known as essential oils may help to alleviate some of the minor discomforts associated with pregnancy.

Pregnancy and labour place heavy demands on the female body. Enormous hormonal changes occur as soon as an egg is fertilised – and it is these hormonal changes that give rise to pregnancy symptoms such as:

Nausea

Back ache

Oedema (swollen legs and ankles)

Moodiness

Essential oils may assist in the relief of these symptoms via inhalation and massage – hence providing both physical and emotional benefits. Towards the end of their first trimester, many women may experience a heightened sense of smell. Inhalation is one of the safest ways to enjoy essential oils during pregnancy, and when used under proper dilution – most oils should not cause any problems during a healthy pregnancy. The first three months of pregnancy are when the most care must be taken with essential oils and massage. However, it is important to note that the pure essential oils extracted from plants are highly concentrated substances, and certain oils that have the potential to stimulate the uterine muscles may best be avoided during pregnancy – for example:

Basil

Cedarwood

Cinnamon

Juniper

Rosemary

How can essential oils be used to alleviate pregnancy symptoms?

1. Nausea

Nausea is due to a particular chemoreceptor being stimulated. This chemoreceptor trigger zone (CTZ) and associated vomiting centre are located in the medulla – the lower part of the brain stem which connects the spinal cord to the cerebellum.

Stimulation of this CTZ triggers nerve impulses along several cranial nerves, which lead to the stomach and diaphragm and abdomen muscles. This is what results in the vomiting action. Nausea is the awareness of the vomiting centre being stimulated.

Acetylcholine is a neurotransmitter that is active in the autonomic nervous system – the system that is concerned with controlling automatic bodily functions. Acetylcholine can stimulate the receptor sites involved in the vomiting action – so by inhibiting the uptake of Acetylcholine, the vomiting action can be prevented.

Some essential oils which are known to act as Acetylcholine inhibitors are:

Lavender

Frankinsence

Ylang Ylang

2. Back ache & oedema

Massage with essential oils diluted in a carrier oil during the pregnancy helps to promote circulation, and may assist with reducing the incidence of varicose veins, muscle cramps and the fluid retention associated with oedema.

Mood Alchemy’s Pregnancy blend has been specifically developed to support women during the times they experience pregnancy related symptoms. Our Pregnancy blend utilises the active properties of Monoterpene ester compounds (found in Mandarin and Lavender) which combine synergistically to balance the emotions and soothe the spirits.

Pregnancy has a fresh, sweet aroma which can also be deeply relaxing.

Mood Alchemy Products available in the Pregnancy blend include soy candles, pulse point potions, mood massage oils and mood oils for vaporsation.cropped_logo

 

 

 

 

DISCLAIMER:

For any medical condition – always consult a qualified medical practitioner.

Aromatherapy is a complementary healing practice and should be used in conjunction with conventional medical treatment.

Individuals should exercise their independent judgment in determining the appropriateness for a particular purpose or use.