Handmade Canberra’s Upmarket

Mood Alchemy recently exhibited at the Handmade markets, a quarterly upmarket held at the National Convention Centre in Canberra.

Handmade Market & Shop Handmade is a unique concept, created to connect the makers of beautiful things to people who appreciate them – in other words Mood Alchemy and our discerning clientele!

The uniqueness of our luxury mood altering aromatic products was on display, and confirmed that there is a real and obvious need for people to “chill out and unwind” after a stressful day at work. Mood Alchemy’s Cruisy blend was a top-seller – our signature mood blends clearly resonate with the Canberra community!

Some points of difference that define the Mood Alchemy brand are:

 We have created a holistic range of all natural aromatherapy products – including soy candles, reed diffusers, massage oils, room fragrance mists and goats milk soaps.

cropped_logoOur luxury range of mood altering aromatic products are packaged in unique artisan glassware – made from eco friendly recycled materials.

cropped_logoWe design our own fragrances – using the power of natural aromatic essential oils to influence the mood and hence reduce stress levels.

cropped_logoOur signature mood altering fragrance blends are created entirely from pure essential oils – we DO NOT use synthetic “fragrance oils”.

Do not be deceived – these synthetic fragrance compounds ARE NOT the same and they do not offer the therapeutic benefits of the natural essential oils extracted from sustainably grown plants (see our article “The Benefits of Natural Aromatics” which explains why!)

Generally, synthetic fragrances are derived from petrochemical products (often toxic) and/or are a structural modification of a natural product. Synthetic fragrances are typically easier to manufacture and hence less expensive.

However, the demand for natural aromatics continues to increase rapidly, as the more informed and discerning consumer places increasing importance on environmental and health considerations when assessing product value in this market category.

Mood Alchemy’s Mood Altering Aromatic products are fragranced only with pure and natural essential oils. Using all natural eco-friendly ingredients and hand made techniques is a more expensive and time consuming method of product fabrication – but we believe the end result is a higher quality product which is so much more satisfying. We hope you agree.cropped_logo

 

The Synergy of Mood Alchemy’s Aromatherapy Blends

Mood Alchemy has created a unique range of mood altering aromatic blends – especially suited to the modern lifestyle. Each of our mood altering blends has been developed specifically to encourage a particular mood state – based on the spectrum of action of particular essential oils (the volatile liquid components of aromatic plants).

There are two biosynthetic pathways present in nature that are responsible for the two main chemical constituents of essential oils:

1)     The Terpenoid biosynthetic pathway – this produces Terpenes: Monoterpenes, Sesquiterpenes & derivative compounds such as alcohols, esters and aldehydes. (These organic compounds are the major synthetic building blocks within most living organisms.)

2)     The amino acid metabolism – this produces Phenylpropane derivatives.

The mood altering effects of essential oils can be traced back to these two main active constituents and their interaction with the emotional centres of the brain via olfaction.

The synergistic effects of each unique Mood Alchemy aromatherapy blend is outlined below:

 

Cruisy

Mood Alchemy developed the Cruisy mood altering aromatic blend to encourage a relaxing mood state. Our Cruisy blend utilises the properties of Terpent alcohols and esters, which combine synergistically to create a calmative effect  – hence improving the mood. These compounds also have the potential to relieve anxiety and stress. Cruisy has a fresh grassy scent interspersed with the floral influences of Lavender.

Monoterpenoid ester compounds have a distinct and rapid relaxing effect on the central nervous system. Controlled trials and observation studies have indicated the ability to reduce anxiety and facilitate better sleep.

Sesquiterpene alcohol compounds participate in active communication with a number of receptor systems in the human body to impart very specific effects. During clinical trials these compounds have been found to be useful in the treatment of insomnia.

Mood Alchemy Products available in the Cruisy mood altering blend include aromatherapy soy candles, mood reed diffusers, mood massage oils, mood mists, mood bars, and mood oils for vaporisation.

 

Feisty

Mood Alchemy developed the Feisty mood altering aromatic blend to encourage a stimulating mood state. Our Feisty blend primarily utilises the properties of Terpent alcohols and oxides, which combine synergistically to create a stimulating effect, resulting in improved concentration levels.

Feisty has a highly penetrating minty / camphoraceous scent.

The active components also have a stimulant effect on the cold receptors inside the nasal passage – which facilitates easier breathing. Mood Alchemy’s  Feisty blend may act as an effective nasal decongestant.

Mood Alchemy Products available in the Feisty mood altering blend include aromatherapy soy candles, mood reed diffusers, mood massage oils, mood mists, mood bars, and mood oils for vaporisation.

 

Foxy

Mood Alchemy developed the Foxy mood altering aromatic blend to encourage an aphrodisiac mood state. Our Foxy blend utilises the active components found in Monoterpene esters and Sesquiterpenes to equilibrate the nervous system and to help combat nervous disorders. These actions may assist with impotence and frigidity problems.

Foxy has a distinctly sensual oriental floral scent with earthy undertones.

Sesquiterpenoid compounds participate in active communication with a number of transmitter – receptor systems in the human body. They aid in strengthening the nervous system, while Citrus sinensis is traditionally known as the “oil of communication and happiness” – and may be particularly useful for reducing anxiety and nervousness.

Mood Alchemy Products available in the Foxy mood altering blend include aromatherapy soy candles, mood reed diffusers, mood massage oils, mood mists, mood bars, and mood oils for vaporisation.

 

Zesty

Mood Alchemy developed the Zesty mood altering aromatic blend to encourage an uplifting mood state. This particular blend utilises the properties of Monoterpene hydrocarbons (the major constituent of citrus peel oils) and Sesquiterpenes, which combine synergistically to help cope with stress and aid recovery from emotional trauma.

Citrus peel oils typically consist of a very high content of Limonene, which has powerful antiseptic properties. They also contain a large assortment of trace compounds, (eg sequiterpene nootkatone) which are responsible for the complexity and depth of the fragrance. The olfactory character is pleasant and refreshing, and this gives rise to an uplifting interaction with the emotional centres in the brain.

Mood Alchemy Products available in the Zesty mood altering blend include aromatherapy soy candles, mood reed diffusers, mood massage oils, mood mists, mood bars, and mood oils for vaporisation.

 

 

NEW – Clarity

Mood Alchemy developed the Clarity mood altering aromatic blend to encourage a focusing mood state. Our Clarity blend primarily utilises the properties of the Monoterpene hydrocarbons, (in particular pinene), and Phenylpropanes which combine synergistically to bring mental Clarity while assisting with the alleviation of tension and stress – hence improving the ability to focus. In particular, Frankincense is renowned for its ability to slow down and deepen the breath – making this blend conducive to meditation.

The high Monoterpene concentrations present in this blend also provide a detoxifying effect, due to the action of free radical scavengers. The associated powerful diuretic properties may assist to expel the build up of uric acid in bodily joints.

Mood Alchemy Products available in the Clarity mood altering blend include aromatherapy soy candles, mood reed diffusers, mood massage oils, mood mists, mood bars, and mood oils for vaporisation.

 

DISCLAIMER:

For any medical condition – always consult a qualified medical practitioner.

Aromatherapy is a complementary healing practice and should be used in conjunction with conventional medical treatment.

Individuals should exercise their independent judgment in determining the appropriateness for a particular purpose or use.

2012 Home & Giving Fair

The team at Mood Alchemy recently attended the Home and Giving Fair in Melbourne. This annual Trade Fair is the largest for the Gift and Homewares Industry, and showcased a comprehensive collection of products specific to this rapidly growing and diverse industry.
The outcomes of attending this Trade Fair were very positive for Mood Alchemy as we identified some major points of difference that define the Mood Alchemy brand  :

Mood Alchemy soy candles and reed diffuser products are proudly “Made In Australia”

cropped_logoMood Alchemy  soy candles and reed diffuser products contain only natural eco- friendly ingredients

cropped_logoMood Alchemy soy candles and reed diffuser products are fragranced purely with Essential Oils – No synthetics

cropped_logoThe range of Mood Alchemy Essential Oil Fragrances are defined by Mood Groups – potentially offering psycho-therapeutic benefits

cropped_logoMood Alchemy Mood Altering Candles are created using precision handmade techniques to produce the most perfect  product possible – free from defects such as colour zoning and frosting.

cropped_logoOur soy candles and reed diffuser products are very competitively priced

So – our valued customers can rest assured they are experiencing the most innovative in Mood Altering Aromatics – and a high quality Australian Made product as well.

Enjoy!

The Mood Alchemy Team